CharlesTopp4

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Can Rent Email Lists Save Your Company Time And Money? Are you interested in the benefits of renting email lists? Without having an idea of how these leads were generated, nurtured and sometimes beaten into submission for email spamming purposes, it is hard to truly know if your investment will bring any ROI at all. In fact, there is a considerable amount of trial and error that must occur before a subscriber can be converted. So, whether you contact an email list owner or approach an email list broker directly, here are several questions to ask which will hopefully save you money when you rent email lists from the likes of Yahoo Answers or other sources. Hopefully by the time you have finished reading this article you will not only understand why you should not trust every email that comes through your e-mail address but also why you should not trust any list that is offered to you.    Before attempting to rent email lists, you must first understand what it is you are trying to achieve. If you are simply trying to increase your own presence on the web with little to no real product to sell, then you might want to avoid the more expensive options like Yahoo Answers and MySpace Radio. However, if you have a business model based on selling products that you can truly stand behind, then you may want to consider signing up for Yahoo Answers' and MySpace joint venture listing services. While this option does not give you a massive amount of free marketing , it does help to create and build your credibility as an expert and it also helps to grow your customer base.    A second consideration to keep in mind when you rent email lists is the legal issues that may come about if you were to attempt to market spam through these lists. Many Internet Service Providers or ISP's block all outgoing emails from known senders of spam. If you were to list yourself as a sender of unsolicited email, you may find your ISP will suddenly start blocking all of your outgoing messages. Depending on your ISP, this can mean that you are unable to even begin to send out email campaigns.    There are two other concerns that you should keep in mind when you are renting from a company you plan on buying. First, and most importantly, are the legal risks of renting from an unknown source. As with any industry, there are people who are only too willing to work their way around measures designed to protect consumers from unsolicited email. While there are instances where a person has been successfully sued for violating anti-spam laws, more often than not the liability is caused by the company doing the selling instead of the person being spammed. Companies that rent email lists should be trusted enough to get you the best protection possible.    Second, and related to the previous concern, is the risk of dealing with some unscrupulous company that may be just looking to take advantage of you. Email lists that have been purchased are sometimes put together by unscrupulous individuals who don't actually care about delivering quality lists; they just want to make some money. It's not uncommon for someone who is leasing lists from an internet company to send out emails to anyone who responds to one of the email addresses contained in the database. This can range from stealing personal data to selling it to marketing firms, or worse, performing illegal activities like identity theft.    These are just a couple of things to keep in mind the next time you rent email lists from an internet company. The best option is always to try to buy your lists directly from a company. This offers the benefit of dealing with knowledgeable employees who know what they are doing. It also allows you to read the fine print to make sure you are not going to be ripped off and has the added benefit of letting you avoid the risk of dealing with unsolicited emails. Just be sure to check the privacy policies before you pay for anything.    One more thing to keep in mind is that many email services offer lists at discounted prices when customers sign up for trial periods. This can often be a great way to get quality email lists without having to purchase them, which could help you save money. There are always some people who will try to game the system, but if you invest your money in lists bought directly from a company, you can be assured of getting high-quality, proven email services that are tailored to your specific needs.    It is important to realize that any email service has its drawbacks, and bounce rates are a very big one. However, if you take the time to do your research and only deal with reputable companies, you will find that buying your own lists can be a very smart decision. If you want to work smarter, not harder, this is definitely the way to go. With high bounce rate reviews and great domain reputation, buying email addresses from reputable companies can truly be the smartest decision you can make.

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